WELCOME TO GREATOPIA

 

Great Ocean Road Regional Tourism (GORRT) is proud to share with you our 2022 Off Peak campaign

…. Greatopia.

 

Greatopia will showcase the breadth and depth of the Great Ocean Road region heroing the iconic landscapes that are uniquely ours and bringing to the forefront the attractions, products, experiences and destinations, that make a trip to the region unforgettable.

Greatopia provides a framework for you to partner with us and strengthen our capacity as a region to have a strong and engaging presence in the marketplace.

The campaign is primarily targeted at the key markets of Melbourne and Regional Victoria.

Download the toolkit below to understand the strategy behind and elements of the campaign and how you can use the campaign and the tools and assets we have developed to market and promote your business.

We are asking you to join us on this Greatopian adventure!

Be part of Team Great Ocean Road.

WIN $2,000 WORTH OF PROMOTION

 

We are so excited to have you partnering with us to amplify Greatopia that we are offering one lucky winner the opportunity to have us push out their ‘promo’ across our paid and earned channels to the value of $2,000!

You have four weeks to flex your creative muscle and share with us your version of Greatopia via socials tagging #greatopia and #visitgreatoceanroad or email [email protected]

The winner will be drawn on the 30 June 2022.

We can’t wait to see you all at your most creative!